Gucci Mane

Worked with Atlantic Records to create campaigns for Gucci Mane including a viral merchandise rollout for the album "Evil Genius" and digital marketing for his "Verzuz" exhibition with Young Jeezy

The "Evil Genius" campaign was promoted across over a dozen social media "geniuses" the week before it's release and the 200 individually numbered hoodies sold out in two days. Also collaborated on graphics with social media influencer and meteorologist Nick Kosir in a viral promotional video for Gucci Mane's "Verzuz".